Turn inbound noise into qualified pipeline.

LUPO is the AI inbound SDR. It captures every lead across web form, email, chat, and phone, qualifies and scores buying intent, and books real buyers into your reps' calendars.

How LUPO works

Know who they are. Know what to do next.

LUPO turns each inbound signal into a buyer record, a fit score, and the right next action.

Why teams bring in LUPO

Only real buyers reach your reps.

Every handoff arrives like this: the buyer, the account, the score, and the why.

Works with your stack
HubSpot Salesforce Attio Slack Outlook Gmail

Works with HubSpot, Salesforce, Attio, Slack, Outlook, and Gmail.

Autonomous execution

One brain across every inbound channel.

Every channel runs on the same buyer intelligence and ICP logic.

Web form Email Chat Phone
One engine, modular entry points

Start with one layer. Expand when it wins.

Every layer proves itself on your own inbound first.

Buyer intelligence

Every lead identified, enriched, and scored, with the evidence attached.

See the intelligence layer →
Inbound execution

Qualify, route, and book, with funding and hiring signals attached.

The inbound SDR →
Full Inbound OS™

Run the whole chain, from first signal to sales-ready handoff.

How it works →

A LUPO Project

Project River

The freemail identity engine. Your highest-value signups arrive on personal Gmail with no company attached. River resolves the person and the account behind every one.

Meet Project River
The compounding edge

It learns your ICP.

Every reviewed decision sharpens LUPO's qualification, routing, and suppression logic.

Agent-ready

Built for agent-assisted inbound.

Buyers now send AI agents ahead of them. LUPO answers them like any other channel.

The rest of the market is catching up to 2026. LUPO is built for 2027.

How a pilot works

We agree the number first.

If the pilot misses the number we set, it stops.

Rated 5/5 on G2
Time to live

Live in 30 days.

  1. Week 1Connected. CRM, calendar, channels. Rules co-authored on your real inbound.
  2. Week 2Live in review mode. You approve every decision before it acts.
  3. Weeks 3 to 4Autonomous where you approved it. Measured against your number.
  4. Day 30Go or no-go against the metric we agreed. Most of the work was ours.

Encrypted in transit, conversations never train external models, DPA on request.

See the inbound SDR in action.

Book a demo

Turn inbound noise into qualified pipeline.

LUPO is the AI inbound SDR. It captures every lead across web form, email, chat, and phone, qualifies and scores buying intent, and books real buyers straight into your reps' calendars.

works with HubSpot Salesforce Attio Slack Outlook Gmail

Every inbound signal
becomes a decision.

LUPO captures every inbound lead across web form, email, chat, and phone. It identifies the buyer, enriches the account, scores fit and intent, then decides what should happen next.

LUPO captures every inbound lead, identifies the buyer, enriches the account, scores fit and intent, then decides what happens next.

How LUPO works: LUPO captures inbound from web form, email, chat, and phone, identifies and enriches the account, and qualifies it against your ICP. Real buyers are scored on fit and intent and booked into a rep's calendar; low-signal inbound like vendor pitches, competitors, and tire-kickers is filtered out before it reaches sales. Every decision syncs back to your CRM with the score, transcript, and reasoning.

One engine, modular entry points

Start with one layer.
Expand when it wins.

Turn on the layer you need now, one channel or every channel. Prove it on your own inbound, then add the next.

Buyer intelligence

Know every account showing intent before the first conversation. Firmographics, live buying signals, and an evidence-backed verdict on every lead.

See the intelligence layer →
Inbound execution

Qualify, route, book, and filter across web forms, email, chat, and phone. Funding, hiring, and intent signals attached, routed to the right rep in Slack and your CRM in seconds.

The inbound SDR →
Full Inbound OS™

Run the whole chain, from first signal to sales-ready handoff. The same engine powers every layer.

How it works →
What your team sees

What your team actually sees.

LUPO does not make your team live in another dashboard. It pushes the buyer, context, reason, and next step into the tools they already use.

Qualified buyer routed

The right owner gets the buyer, the score, and the why.

Meeting booked

On the calendar with a summary, transcript, and suggested opener.

CRM record updated

Person, account, score, decision, and reason, synced to HubSpot or Salesforce.

Low-fit lead filtered

Vendors, spam, and tire-kickers suppressed with a logged reason.

Buyer intelligence

Every lead arrives with a verdict.

A demo form goes in. A scored, in-market buyer comes out, with the evidence attached.

A LUPO Project

Project River

The freemail identity engine. Your highest-value signups arrive on personal Gmail with no company attached. River resolves the person and the account behind every one.

Meet Project River
Why teams bring in LUPO

Only real buyers reach your reps.

Every lead answered, qualified, and scored. Real opportunities arrive with full context.

What LUPO doesWhat it fixes
Quality
Every lead qualified against your ICP and scored on fit and intent. Only real buyers reach a rep.
Junk floods the funnel and burns AE time.
Coverage
Web form, email, chat, and phone, answered in seconds, day or night.
Leads slip through the gaps between channels.
Context
Every handoff carries the buyer, the enriched account, the intent score, and the reason.
Reps start cold, digging for the basics.
Control
Every decision logged with its reasoning, editable, and written back to your CRM.
No visibility into why leads were worked or dropped.

It filters the junk,
and shows your reps why.

Every lead scored on fit and intent. Every decision logged with its reason. Your reps re-trust inbound, because they see the why behind every yes and no.

Every lead scored on fit and intent, every decision logged with its reason. Your reps re-trust inbound.

One surface of many

Chat is one surface. The intelligence is shared.

LUPO's chat uses the same buyer intelligence, ICP rules, and CRM context as your forms, email, and phone. It can open at high-intent moments, like pricing-page hesitation, repeat visits, or target-account traffic.

Same buyer intelligence, ICP rules, and CRM context as your forms, email, and phone. It can open at high-intent moments, like pricing-page hesitation or repeat visits.

From first hello to qualified lead.
Up to 13× faster than Fin.
Same question, same instant. LUPO replies before Fin finishes typing.
LUPO0.7s
Replied in 0.7s
Fin9.3s
Replied in 9.3s
Measured live, same inbound question. Time to first reply.
Opens first
It greets each visitor the moment they land, tuned to the page they are on.
Fastest inbound chat
First reply in about a second, up to 13× faster than Fin.1
Self-learning
Every conversation sharpens it, and a golden accuracy test proves it.
Honest by design
Openly AI, no fake persona: 3 in 4 customers want to know when they're talking to AI.

1 Measured live, same inbound question, time to first reply. LUPO chat is one of four channels (web form, email, chat, phone) run by a single qualification brain.

The phone channel

Same brain, phone included.

The same brain that runs everything above, answering the phone. Pick the voice that fits your brand. The qualification never changes.

Live call in your browser. The voice changes; the brain doesn't.

What you get from day one

The result, in numbers.

This is what LUPO delivers on every channel you turn on, from the first day it runs.

Seconds

to first response on every inbound channel, day or night. No lead waits, no lead slips.

100%

of inbound signals answered, qualified, and given a decision with a logged reason.

24/7

coverage across web form, email, chat, and phone, run by one brain with one record per buyer.

0

cold handoffs. Every rep gets the buyer, the enriched account, the score, and the why.

In a pilot, these numbers get measured on your own inbound against the metric we agree up front. The math on what that is worth →

In a pilot, these numbers get measured on your own inbound. The math →

One brain.
Every channel you run.

Most tools cover one channel. None of them share a brain. LUPO runs one across web form, email, chat, and phone. Buyers never start over. Your team sees one record.

Most tools cover one channel and don't share a brain. LUPO runs one brain across web form, email, chat, and phone, so buyers never start over.

It learns your ICP.

Every reviewed decision sharpens LUPO's qualification, routing, and suppression logic. The longer it runs, the sharper it gets.

Every reviewed decision sharpens LUPO's qualification, routing, and suppression logic.

Built for agent-assisted inbound.

Buyers now send AI agents ahead of them. LUPO answers an agent like any other channel: captured, understood, routed with full context.

Buyers now send AI agents ahead of them. LUPO answers them like any other channel.

Human buyer or AI-assisted buyer, every inbound interaction becomes a decision your team can trust. The rest of the market is catching up to 2026. LUPO is built for 2027.

Trust signals

Built to ship to enterprise.

Security

Encrypted transport, no model training.

Controlled access to customer data. GDPR DPA on request.

Audit trail

Every decision logged with reasoning.

AI disclosure on every call. Every conversation gets a summary, decision, and next action.

Design partners

30-day pilot. Success metric upfront. No lock-in.

Success metric in the contract. Runs alongside your existing flow. Only continues if we earn it.

Early evaluators

Half our inbound was junk my reps touched anyway. LUPO does that triage now, so they only work real buyers.

CRO · PE-backed vertical SaaS · 20-person sales team

We were scoring buying signals by hand, and only on the leads we had time for. LUPO does it on every one.

VP Sales · Series B SaaS · lean RevOps team

How a pilot works

We agree the number first. Then the founder runs your pilot.

No lock-in. We agree one success metric up front and write it into the pilot. It only continues if it hits.

  • One metric, agreed up front. Qualified meetings booked, response time, or junk filtered before a rep sees it. Your call.
  • A direct line to the founder. A rule needs to change, you ask, it changes that day.
  • It runs alongside what you do today. Nothing rips out, nothing waits on a big rollout.
  • Your data is yours. Leads, scores, transcripts, and policy, exportable any time.

Founder-led. Metric-led. No lock-in. We agree one success metric before launch. LUPO runs alongside your existing flow, proves value on real inbound, and only continues if it hits the number.

Time to live

Live in 30 days.

Week 1
Connected
CRM, calendar, and the channels you run. Rules co-authored on your real inbound.
Week 2
Live in review mode
You approve every decision before it acts.
Weeks 3 to 4
Autonomous
Acts where you approved it. Measured against your number.
Day 30
Go or no-go
One honest call against the metric we agreed. Most of the work was ours.

On security: encrypted in transit, access controlled, and your conversations are never used to train external models. A signed DPA is ready on request.

Turn inbound demand into sales-ready action.

See how LUPO identifies who matters, understands intent, and moves each inbound buyer to the right next step.

See how LUPO identifies who matters, understands intent, and moves each buyer to the next step.

Book a demo